Urbandictionary.com defines a pencil pusher as: "someone who works in an incredibly boring job. Most likely the person themselves also exudes extreme boringness."I think working at and/or with Third Degree is probably the most opposite to boring you can get.Though we do seem...
This time last week we were prepping for our mid-year annual planning retreat. That means everyone at Third Degree records their out-of-office voice mails, tries to tie up as many loose ends as possible, puts their phones on vibrate and head off to a predetermined locale for a half-and-half sort of day. One half planning and thinking and stewing real hard. The second half playing hard.a...
I know "get outside the box" is about the most overused and un-outside-the-box statement you can make. But how could I resist? We literally hung a gigantic box above the two-story metro mall courtyard to promote GetSquare.org, the clean air awareness campaign.a href="http://www.flickr.com/photos/32589352@N04/4888808665/" title="GetSquareFloatingBelow by...
Since it is a lovely 102 degrees today, we thought we'd truly embrace one of our Third Degree brand philosophies and serve it up hot...... by seeing if we actually could fry an egg on the sidewalk.a href="http://www.flickr.com/photos/32589352@N04/4888690765/" title="GradeA by...
Meet Megan. We recently hired her as an account executive in our fancy new Raleigh-Durham office. She is one smart lady.If you haven't noticed already, Third Degree is a pretty lady-centric company. And we're just as apt to talk...
Roy's Reading
Our founder Roy Page is a constant student and is never without a nugget of new thinking. This month's read is:
Rework Jason Fried & David Heinemeier Hansson
ROY'S KEY TAKEAWAYS
Make a Dent In The Universe. Do you want to build just another me-too product or do you want to shake things up? Who cares what the other guys are doing. Focus on competitors too much and you dilute your own vision.
Put Them All On The Front Lines. Everyone on your team should be connected to your customer, even if it's just a few times a year.
You Can't Do Everything. You're better off with a kick-ass half than a half-assed whole.